One way this pr agency gets our clients get extra attention is through the amazing people that run the companies. Case and point, Ashley Morris, CEO of Capriotti’s. As CEO of a well-known company, aspiring entrepreneurs and other small business owners look to them for guidance which is why Ashley’s advice has been picked up by AOL Small Business. Whether you are a small business owner or just have that good ol’ entrepreneurial spirit check out two of Ashley’s suggestions for making a small business successful below. The first is about making your product stand out to the consumer.