Now I know what your thinking, “There are “it” colors announced yearly?!” I was just as surprised and thought the same thing, hence why I decided to dig a little further into this matter. What I found out was that there is a group known as the Patone Color Institute. Their experts fill their work days looking for color influences in various industries, using trend forecasting, and a little bit of psychology to understand whats resonating beneath this. Then colors are picked up from film, fashion, technology, popular travel spots, art, etc.
Tangerine Tango, the radiant red orange color was picked in hopes to provide an energy boost needed to re-charge and move forward into 2012, and is reported to have a bold impact on fasion runways and home decor world wide. A Patone Institute color specialist even further quoted that “Tangerine Tango is hopeful and optomistic, marrying the vivaciousness and adreline rush of red with the friendliness and warmth of yellow.” I think that’s alot of hope to put into just one color, but as I further browsed the internet for images for this color, I found myself hooked and a little too happy to purchase certain items in this color. Take a look at a few options in this mood up-lifting “It” color of 2012!!!
(p.s. I already brought the blazer)