Who doesn’t love free things? Social Media giveaways are all over the internet today. But how do you actually make them worth your while?
That’s where we come in! Giveaways of all types are a favorite with the Konnect Interactive team, so we’re here today to let you in on some of our secrets to success:
- Make entry as easy as possible – the easier it is to enter, the more people will do it! If you have a huge social following already, you might be able to get good engagement by requiring users to post a picture with your product. But if you’re just starting out, people that happen upon your giveaway probably won’t have a photo of your product handy. Request general images instead: a photo of their little one in costume or an image of their favorite dessert!
- Ask people to tag a friend – requiring users to tag a friend that might be interested in the giveaway is a great way to increase the possibility of the contest going viral!
- Know the platform rules – you never want to risk getting in trouble for violating the terms and conditions of the platform. That’s just a party foul! Read the fine print, and make sure they’re available for the entrants to read too.
Most importantly, have FUN! If your brand is having fun and not taking it too seriously, users and fans will want to join the party.
Written By: Taylor Freeman