Social media has always been an outlet where teenagers, such as myself, would share our thoughts and opinions. It never occurred to me that social media influences a lot of my everyday decisions. For example, as an intern, I am often handed tasks involving searching for possible influencers that seem like a good fit with a brand. Those influencers are influential people that dominate the social media realm. The growing power of Instagram, Facebook, Twitter, etc. has allowed many small companies to expand further beyond standard advertising platforms.
“Social media is more about sociology and psychology than it is about technology.”
Prior to my internship at Konnect Interactive, I utilized Instagram as a way to share vacation photos and my mother’s amazing meals. With the knowledge I’ve gained at this social media agency, I am able to see social media in whole new light. Instead of just personal use, I now use Instagram to stay inspired with new brands and ideas for my everyday life.