While social media is a great way to spread your story and to reach out to others, there are many other uses for social media, including landing your next job! Working at a social media agency, we see all types of social media campaigns! Most of us are social media veterans, and we use our feeds to display our daily lives, but did you know that you can utilize social media to help your job search strategies? Here are some tips on how to optimize your social media platforms in order to land your dream job!
1. Stay Connected!
A ton of companies have social account that include “Careers” in their handle now. Stay connected by following these accounts and seeing job openings! You might catch an opening for your dream job before anyone else can snag it.
2. It’s About WHO You Know!
Your friends really can help you out when you need it! Hiring manager and recruiters are always busy, so sometimes they might skip over your beautifully crafted resume and the cover letter you spent hours on to personalize. Use your networks to get to these managers! You’ll be surprised at how many people have connections. Remember, someone you know knows someone who knows someone who knows Beyonce. Just saying!
3. Join Groups!
Social media platforms like LinkedIn and Facebook have group features where you can join and meet with people in your industry. You can grow your network online! Groups are a great way to start contributing to a discussion without even asking for everything. Over time, you can build relationships which can lead to amazing opportunities!
4. Do Your Research!
So you landed an interview? The more you research and know about the hiring manager and the company, the better! Impress the person you’re interviewing with you knowledge of the company and how you’ll be a valuable asset to the already amazing team! Flattery is not dead. Make the best impression you can!
All in all, social media is amazing! It has the power to connect people in ways that never used to exist. Social media can help you make your job search easier. Getting to know the people behind the opportunities will benefit you greatly! Not only will you know more about the job you’re getting into, they’ll know more about you. Put your social media to work so you can get to work!
XO, KI Team