It’s an unbelievably historic matchup: neither the Cubs nor the Indians have won the World Series in AGES, so the mood is elevated, people are engaged and EVERYONE is looking for something to talk about on social media other than the election. With such a ripe opportunity for marketing and PR, what companies are cashing […]
Read More >As the end of the year draws near, one thing every professional who works at a PR agency has in common is an undying yearning for a vacation. We love what we do (and we are damn good at it), but the news cycle/media/social media is perpetually changing and therefore, we are perpetually working. Kind […]
Read More >Fall is in the air. The temperature lowers (hopefully), sweaters and boots are rampant and pumpkin spice everything swirls through our heads. If you are a runner like myself, that also means this is ideal running and race season. This got me thinking – while I was out on a run one day, fittingly enough […]
Read More >Since its introduction in 2011, Snapchat has been stirring up the world of social media. In May of 2012, users sent 25 images per second, and by November of the same year, Snapchat use grew to 20 million photos shared per day. It’s no wonder brands were quick to get on board with this social […]
Read More >“Oy with the poodles already!” I could not be more excited about the Netflix “Gilmore Girls: A Day in the Life” reboot of the beloved show! While I will be forever Team Jess and wish that I could live off of a diet of pizza and donuts, alas and alack, I will never be transported to […]
Read More >