Konnect Daily

What Makes a Successful PR / Marketing Program

What Makes a Successful PR / Marketing Program

A brand typically decides to work with a public relations company such as Konnect Agency when they are looking to introduce their services or products to a wider audience. This can span from an established brand which consumers are already familiar with or a brand new company that has yet to make its mark in […]

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How to Utilize YouTube for Your Brand

How to Utilize YouTube for Your Brand

With the rise in popularity of social media channels with a variety of platforms and uses — TikTok, Instagram, Facebook, Snapchat and more — YouTube is still just as great a platform to utilize for your brand. Here, we’ll break down why you shouldn’t sleep on the video giant and how to maximize it for […]

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The Most Wonderful Time of the Year: Expo West

The Most Wonderful Time of the Year: Expo West

The time has finally come for Natural Products Expo West, and it feels like we spend months and months planning for it. Whether you’re working on the brand side or at a public relations agency, there’s a lot that goes into Expo West. At Konnect Agency, we strive to make Expo West as seamless as […]

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The Paid Media Forecast for 2020: How to Navigate the Storm

The Paid Media Forecast for 2020: How to Navigate the Storm

As a marketing pro or entrepreneur, you’re no stranger to the fact that a digital marketing mix is the secret sauce to driving your brand forward. Weaving earned, owned, paid and shared media together is what keeps you afloat and relevant. Even more, a well-executed multi-channel journey just feels magical. And we’re here for that. […]

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Is a Super Bowl ad worth the investment?

Is a Super Bowl ad worth the investment?

Ads come in all shapes and sizes, and the Super Bowl is the perfect opportunity to capture an audience and make an impact. But with a hefty price tag, is the investment worth it? Five-million dollars and 30 seconds to convey your message might seem steep, but with over 100 million viewers as a captive […]

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