As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. As an agency and for the companies we work with, first and foremost, flexibility is key as we navigate a […]
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With the rise in popularity of social media channels with a variety of platforms and uses — TikTok, Instagram, Facebook, Snapchat and more — YouTube is still just as great a platform to utilize for your brand. Here, we’ll break down why you shouldn’t sleep on the video giant and how to maximize it for […]
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Ads come in all shapes and sizes, and the Super Bowl is the perfect opportunity to capture an audience and make an impact. But with a hefty price tag, is the investment worth it? Five-million dollars and 30 seconds to convey your message might seem steep, but with over 100 million viewers as a captive […]
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The digital landscape changes almost daily, with new tools and utilities that add more ways to connect, track and maximize social media marketing performance. In order to be successful, companies and social media agencies must strike a balance between analyzing social data while also finding new ways to engage with customers through the use of […]
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It’s 2020, and the built-in cameras on our phones are now exceptionally good. Gone are the days of flip phones and blurry images. With technology like portrait mode, low-light image capture, and the best lenses to date, phones these days really are a photographer’s best, or at least handiest, friend. Working in content marketing as a […]
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