Konnect Daily

A Guide To Summer Pop-Ups

A Guide To Summer Pop-Ups

When you work in food & beverage PR and lifestyle PR, you know there are plenty of ways to have your clients participate in pop-up activations. Pop-ups can either be an owned experience, like Magnum Ice Cream, or you can sponsor a room/experience and provide samples at someone else’s pop-up. While some brands thrive on pop-up experiences, it […]

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