Konnect Daily

Fundamentals of Social Media for Brand Building

Fundamentals of Social Media for Brand Building

As a social media assistant at Konnect Agency, I strongly believe in the power of social media and love working with our clients to build their brand and make waves within the various platforms available to us. Over the years, it is no secret that social media has evolved, and what used to be an […]

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Influencer Marketing Gone Wrong: Common Mistakes Brands Make and How to Avoid Them

Influencer Marketing Gone Wrong: Common Mistakes Brands Make and How to Avoid Them

When it comes to influencer partnerships, we all know the infamous fails of Fyre Festival, Scott Disick’s Instagram caption, and many more. There are many benefits to partnering with influencers as opposed to traditional marketing but brands tend to make the mistake of forgetting that they should also be approached very differently as well. As […]

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Congratulations to Sonoma Brands for Closing Their Second Fund!

Congratulations to Sonoma Brands for Closing Their Second Fund!

  To continue ringing in the New Year with exciting news, Konnect Agency would like to give a HUGE congratulations to our client, Sonoma Brands for the closing of their second fund, a $60 million fund aimed at continuing the company’s strategy of investing in game-changing, high-growth consumer brands as well as incubating new concepts. As […]

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Top Halloween Campaigns from This Past Month

Top Halloween Campaigns from This Past Month

Halloween season is coming to a close and we have seen so many brands capitalize on this holiday into their social media/digital strategies. Below you will find a list of the most creative campaigns and how they executed them in tune with the season. Burger King Utilizing the hashtag #ScaryClownNight, Burger King has offered to […]

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5 Brand Building Lessons From Hamilton

5 Brand Building Lessons From Hamilton

Hamilton, Broadway’s hip-hop musical phenomenon, swept the Tony awards Sunday night, racking in 11 awards in total out of its 16 nominations. The brilliant show took Broadway by storm last August and has continued to capture the hearts of theater aficionados everywhere. Lin-Manuel Miranda, creator and star of Hamilton, paints a bewildering picture of the […]

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