Konnect Daily

April Fools! Wait, was that a good idea? How your brand can decide to get in on the fun

April Fools! Wait, was that a good idea? How your brand can decide to get in on the fun

“Any publicity is good publicity.” Who hasn’t heard this infamous phrase? These well-known words are widely-discussed and even accepted, especially around a certain annual holiday – April Fools. In a post-IHOB world, industry pros may argue today’s consumers and media are suffering stunt-exhaustion. But if your clever prank garners press, isn’t it all worth it? […]

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The Haunting Benefits of Halloween

The Haunting Benefits of Halloween

Halloween is one of the many holidays that provides companies with tons of potential advertising opportunities and a chance to show their off their creativity. As it turns out, Halloween has some haunting benefits, making it the most profitable holiday of the year. Consumers are spending upwards of $9.1 billion annually on this holiday alone […]

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A Guide to Client On-Boarding Trips

A Guide to Client On-Boarding Trips

Are you traveling for your first client meeting? Perhaps your meeting is just 30 minutes away from your office – good for you. This means that you will get to sleep in your own bed at the end of the day. However, many on-boarding trips happen out of state because not all your clients will […]

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