Konnect Daily

Don’t Call It a Comeback – Brands Have a Magazine Moment

Don’t Call It a Comeback – Brands Have a Magazine Moment

In a digital age where news is available at the click of a mouse, the opening of an app, and a quick scroll on Instagram, many have proclaimed that print is dead (or, if not dead altogether, dying off). The number of print outlets on the newsstands have seemed to shrink overnight, alongside the staff […]

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The Case for Taking Lunch

The Case for Taking Lunch

Let’s face it—our bodies aren’t built to operate like robots (yet) and everyone, whether they admit it or not, has a hard time functioning, much less being productive, for more than 8 hours each day. Sure, there’s that occasional cram session the night before a test or the day spent working around the clock before […]

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A Publicist’s Guide to Stress-Busting

A Publicist’s Guide to Stress-Busting

The month of April marks Stress Awareness Month, meaning it’s a great time to take a step back and recognize what stress is and how we all deal with our individual stressors. The National Institute of Mental Health defines stress as “…how the brain and body respond to any demand. Every type of demand or […]

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How to Rock the Holiday Gift Guide Pitching Game

How to Rock the Holiday Gift Guide Pitching Game

Fall is officially here! While the New York office might feel that more than we do here in our PR agency in Los Angeles, it does not change the fact that we only have 12 weeks until the beloved Christmas season. While Christmas shopping might seem like a task in the distant future for many […]

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How to Apply the “Show, Don’t Tell” Technique in the Marketing World

How to Apply the “Show, Don’t Tell” Technique in the Marketing World

You’ve heard the phrase “Show, don’t tell” before, but you may not know what it means or how it can be implemented. Let’s start by breaking it down! “Show, don’t tell” is a technique used in writing that allows the reader to experience the story through actions, words, thoughts, senses and feelings rather than through […]

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