Konnect Daily

To do desksides or not to do desk-sides?

To do desksides or not to do desk-sides?

It is no secret that an integral part of working in a public relations firm is the quality of relationships that the publicists create with their clients, editors, television producers, etc. While emails and product samples are great, there is no comparison to getting some quality face time with the decision makers of the outlet […]

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A Guide To Summer Pop-Ups

A Guide To Summer Pop-Ups

When you work in food & beverage PR and lifestyle PR, you know there are plenty of ways to have your clients participate in pop-up activations. Pop-ups can either be an owned experience, like Magnum Ice Cream, or you can sponsor a room/experience and provide samples at someone else’s pop-up. While some brands thrive on pop-up experiences, it […]

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