This may be a slightly sappy entry, but today on Konnect Daily I would like to discuss the benefits of teamwork at a PR agency.
We talk a lot in our office, and we’re all within earshot of each other, which lends itself to quick spelling checks, brainstorming, bouncing ideas off one another, etc. Sometimes, like today, we are able to work together in order to maximize media placements. I was working on a giveaway with a major publication with for one of my clients, and it was such a great opportunity that I submitted a couple of our other clients, including one of Monica’s, and now we’ve got two Konnect clients set up to participate.
In turn, Monica was working on a query with a business publication for one of HER clients, and she found it would be appropriate for one of mine, so she submitted them as well.
So, in the spirit of the holiday season, it’s nice that instead of fighting each other tooth and nail or hoarding information for our own personal gain, that we are able to work together to be the best agency we can be for all of our clients.
And Happy Hanukkah 🙂