Konnect Daily

Know Your Elevator Pitch, You’ll Be Extra Thankful

Know Your Elevator Pitch, You’ll Be Extra Thankful

Thanksgiving is on the horizon, which means you’ll be binge eating turkey, stuffing your face with…stuffing and some of us even will be meeting our significant other’s extended family for the very first time. While yes, nerve-racking is a perfect way to sum it up (and if your anything like me you’re already thinking – […]

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Defining and Living by Company Values

Defining and Living by Company Values

Values. Every company and every individual has them. Whether we publicly announce them, personally accept them, put them up on walls, share them on our social media platforms or mention them in our conversations- we tend to live by them. From the moment I started Konnect, we’ve had values we stood by as a public […]

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Marketing Mix: The Secret Sauce

Marketing Mix: The Secret Sauce

Securing your place in the spotlight in a world with an 8-second attention span is not for the faint of heart. An abundance of research suggests that as the wealth of information available to consumers increases, our communal attention spans will continue to decrease. And, in our always-on, always-connected world of smartphones and social media, […]

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Growing from “Ghosting”: 3 Best Practices for Dealing with Media Silence

Growing from “Ghosting”: 3 Best Practices for Dealing with Media Silence

It’s October, and in the spirit of Halloween, being “ghosted” as a PR professional is not uncommon but can follow with feelings of confusion or self-blame. We have all been there. Imagine, you spend time developing friendly and professional relationships with journalists, craft a strong pitch surrounding your client’s innovative products, have sent samples and […]

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How to Work Outside of Email

…Even When Your Inbox Is Filling Up It’s 8AM on a Monday and your inbox is flooded with 100+ emails — *ahhh!* You had a list of top-priority items you wanted to get done today, but rather than tackling some of those bigger to-dos, you start going through each email. By the time you’re nearly […]

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