Konnect Daily

PROFESSIONAL INSPIRATION FROM THE BACK-TO-SCHOOL SEASON

The kids are going back to school, which basically means its already Halloween and Christmas. And since I’m a big proponent of getting started on resolutions early (see this post), it got me thinking that there is a lot of inspiration we as professionals can take from the back-to-school season as well. When I was […]

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How to Be Pitch Perfect

At Konnect Agency, we proudly take a unique approach to media and influencer relations – PERSONALIZATION. I say unique because not everyone takes the time to personalize each and every pitch, and in a world where there are six publicists for every one reporter, a little personalization goes a long way to help you stand […]

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How to Avoid the ‘Sunday Scaries’

It’s Sunday night, you have a press release hitting the wire at 8:00am Monday morning, need to get pitches out for National Chocolate Day and have four back-to-back client meetings — cue the ‘Sunday Scaries.’ As a publicist working in a fast-paced PR agency, the Sunday Scaries can be a side effect of an industry […]

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The Benefits of Consumer-Facing Events

The Konnect team, along with some of the family brands we represent, attended the Biggest Family Shower Ever in Los Angeles this past weekend. The shower was organized by Big City Moms, a platform which serves as a resource for new and expectant moms. A stream of media, influencers and consumers looking to learn about […]

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How to Master the “Unplug”

Many PR professionals know that removing ourselves from work after the day is over can be a daunting — sometimes seemingly impossible — task. Frantically refreshing emails and thinking of all the to-dos you didn’t have a chance to cross off your list tends to flood the mind right as you’re beginning to relax and […]

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