News & Insights
Tips, insights, industry news and happenings from the Konnect krew.
Backed By Stats: How Research Helps Build Credibility & Stories
November 20, 2025
Don’t just use data as a detail, use it as a headline! Research-driven marketing elevates brands beyond opinion-based...
Read MoreMarketing Trends for 2026
November 14, 2025
As we look to 2026, several forces are reshaping the marketing landscape, from the continued rise of AI as a discovery engine to a...
Read MoreHow To Be On Time: Benefits of Hopping on Trends
October 28, 2025
Social media moves fast...really fast. The algorithm is constantly feeding users new content, and if you can hop on the wave of...
Read MoreInfluencer For The Holidays
October 28, 2025
It’s the most wonderful time of the year! And, for marketing, it’s also the busiest. During the holidays, brands vie for...
Read MoreMarketing in the Shadows: Making Sense of No‑Click Attributions
September 24, 2025
Since the incorporation of AI into Google, how many times have you researched something to immediately find your answer within the...
Read MoreThe Future of Search Is Here: Are You Ready for AI-Driven Discovery?
September 17, 2025
AI is not replacing traditional search, but the rate at which people are using it is growing rapidly. According to a recent poll...
Read MoreGen-Z And The Rise of Pet-First Lifestyles
August 20, 2025
The rise of Gen-Z pet parents is growing, and it’s growing fast! In fact, 70% of these pet owners live in multi-pet households,...
Read MoreWhat Pet Food Brands Can Learn From the Human Wellness Industry
August 20, 2025
Pet wellness is no longer a niche; it’s a movement. As pets become true family members, owners expect their care to match the...
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