News & Insights

Tips, insights, industry news and happenings from the Konnect krew.

Influencer Marketing

A PR Agency’s Guide to Holiday Gifting Campaigns

July 13, 2022

We know what you’re thinking - it’s July - why are we already talking about the holidays? It seems like the holiday season...

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Influencer Marketing

Four Reasons to Partner with an Influencer Marketing Agency For Your 2022 Events

February 3, 2022

After the last two years of navigating the unexpected, we’re hopeful 2022 brings some normalcy back to the picture. With safety...

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Influencer Marketing

Working with an Influencer Marketing Agency for Earned Media Opportunities

January 7, 2022

In our business, we often use influencers to speak on behalf of our clients to elevate a campaign or a brand’s voice. Oftentimes...

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Influencer Marketing

Planning Your Holiday Influencer and Celebrity Relations Campaigns

November 9, 2021

Why Influencer and Celebrity Relations Move the Needle During the Holiday Season As the end of the year quickly approaches,...

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Influencer Marketing

Why You Need an Influencer Marketing Agency to Vet Your Partnerships

October 4, 2021

An influencer marketing agency can help measure the success and effectiveness of an influencer campaign beyond looking...

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Influencer Marketing

Creative Ways to Involve Celebrities and Influencers With your Brand

April 20, 2021

From product launches to hosting an event, there is no shortage of creative ways and strategies to leverage celebrities and...

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Influencer Marketing

Let Influencer Marketing Drive Your Consumers Down the Sales Funnel

January 21, 2021

If this last year taught us anything, it is that no amount of planning or budgeting can account for the unprecedented. As we kick...

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