News & Insights
Tips, insights, industry news and happenings from the Konnect krew.
Stop the Performative Branding. Here’s What Actually Works.
July 23, 2025
Before you hit send on that Juneteenth or Pride Month post, now’s the time for brands to pause, reflect, and plan with...
Read MoreWhy Thought Leadership Is the Trust-Building Strategy Your Brand Can’t Afford to Ignore
May 27, 2025
In a market overflowing with noise, attention spans are short, skepticism is high, and trust is harder to earn than ever before....
Read More5 Key Points To Remember When Concepting a PR Campaign
April 17, 2025
At Konnect Agency, we’ve concepted and launched our fair share of standout PR campaigns. And if there’s one thing we know for...
Read MoreMastering the Chaos: Effective Brand Navigation During Election Seasons
August 27, 2024
Election years can create a storm of media focus and shifting consumer sentiments. For brands, the challenge is to stay resilient...
Read MoreMarketing & PR: What’s The Difference?
February 6, 2024
Marketing & PR: What's The Difference? Have you ever tried to explain the difference between marketing and PR only to be...
Read More2024 Outlook: Embracing the Shifting PR Landscape
November 20, 2023
Why Brands Must Account for Trends Now for 2024 PR Success Now more than ever, public relations may feel like a never-ending...
Read MoreWhy You Need a PR Agency to Build a Crisis Communication Plan for Your Organization
June 22, 2023
In today's fast-paced world and in our current climate, businesses are more vulnerable than ever to face a crisis that could...
Read MoreA PR Agency’s take on Trade Show Trends
March 16, 2023
With events and conferences making a full-force comeback, there's no denying that the trade show landscape has undergone...
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