News & Insights

Tips, insights, industry news and happenings from the Konnect krew.

Influencer Marketing

A PR Agency’s Guide to Holiday Gifting Campaigns

July 13, 2022

We know what you’re thinking - it’s July - why are we already talking about the holidays? It seems like the holiday season...

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Public Relations

How a PR Agency Lands Successful Press for the Holiday Season

July 6, 2022

This year, 37% of US shoppers plan to buy holiday gifts earlier to take advantage of sales starting as early as July, according to...

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Public Relations

A PR Agency’s 6 Steps to a Successful Product Launch in 2022

March 8, 2022

Once a company decides to launch a new product, the first step is to frame the launch holistically. In today’s digital world,...

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Public Relations

Planning a Digital Event with Your PR Agency

February 7, 2022

While the future of live events continues to be murky, PR agencies are cracking the code on how to host and get the most out of...

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Public Relations

How Working with a PR Agency Can Help Grow Franchise Leads

January 7, 2022

With 2022 trending to be a year for franchise development and sales growth, a critical role in the growth will be developing...

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Public Relations

Public Relations Agency’s Top Marketing & Communications Trends for 2022

November 23, 2021

It’s hard to believe that in the blink of an eye, we are already staring at 2022. In the words of Smash Mouth, “the years...

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Public Relations

How a PR Agency Can Help Maximize Exposure During Your Funding Announcement

November 8, 2021

PR Agency Provides Resources to Stand Out in a Record High Investment Year 2021 has been notorious for its high volume of...

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Public Relations

Protecting Your Brand from a Crisis

April 20, 2021

In a perfect world, emergencies would arrive with fair warning, and we would have time to prepare in advance. Unfortunately,...

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